Mercedes-Benz World in Weybridge was the venue for Toshiba’s 2009 product launch, where the company unveiled a whole host of new LCD TVs, DVD players and digital recorders, as well as giving the assembled journalists a glimpse of its forthcoming Net Player and Cell TV technologies.
Despite the recession and the company’s withdrawal from the high-definition disc player market, Toshiba remained upbeat at the launch and announced a 13 per cent rise in UK revenues over the last year. The company is also standing by its decision to shun Blu-ray, with DVD product manager Fiona Patterson pointing out that 253m DVDs were sold in December 2008 compared with 1.5m Blu-ray discs - though how long Tosh can maintain this stance as Blu-ray grows in popularity is anyone’s guess.
Toshiba casts its Net
The obvious highlight at the launch was the Toshiba Net Player, a prototype of which was unveiled for the first time in the UK, but ironically it was the one thing we weren’t allowed to take pictures of because the design may change before its official launch at IFA later this year.
0 comments:
Post a Comment