With a recession negatively affecting sales numbers in every market, Intel is urging consumers to go out and buy new PCs. In order to spur such a buying frenzy, the processor giant is making some of its notebook offerings more powerful while making others much more affordable.
According to Intel marketing director Karen Regis, 37 percent of the installed PC base is over three years old, and 38 percent of that base is in the desktop category. Regis says this keeps a lot of PC users in the dark regarding high-quality media, networking, and security. Plus, many PC users who would like to go mobile with their hardware are currently tethered to a desk. In order to spur a jump in laptop sales, Intel plans on rolling out Montevina Plus, an update to the current Centrino 2 (Montevina) platform. The update will see Penryn processors pushed beyond the 3.0GHz mark, and have a new found emphasis on High Definition content.
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